Optimize Content

The power of SEO.
Over 40 percent of revenue is captured by organic traffic. BrightEdge
Different ways of asking:
16% to 20% of queries that get asked every day have never been asked before. InternetLiveStats
People want quality content.
45 percent of all companies say content marketing is "highly integrated" with their SEO strategy. econsultancy
Leverage what you gain from data and analysis to guide and optimize content. The recipe is simple: quality content brings qualified traffic.

Nothing Beats Quality Content

People use search to find the best, relevant content. This is the primary mission of the search algorithms.

What does quality content mean? It means substance. You want to provide information or context in a unique and helpful way. Being helpful gets you links and respect. Being the most helpful makes you #1 in Google.

Our job is to help inform your content efforts and improve it for better search visibility.

How we optimize content for Web 3.x

  • Best practices: make sure content, meta data, and schema are aligned and optimized.
  • Provide targeting and guidance for long-tail keyword targets (where most traffic comes from) to be used in content.
  • Help content be more "conversational" so it shows up in contextual voice searches.